Tag: professionalism

The name of your new business is probably the most important, and lasting, marketing decision that you will make. A name is more than just a collection of letters: it can convey your business values,…
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How do I Look?
For small businesses, every decision is a delicate juggle of expenditure, value and the bigger picture. When considering a feature such as a business email address, any additional expenditure can seem excessive. Why go to…
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Not only is it the very first thing that a customer will notice about your logo, but, making the wrong colour decision at an early stage could potentially cost you lost sales in the future.…
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Brand Consistency: Do you have it?
Ask yourself this question - Do you think your logo is your brand? Who answered 'yes'? Well, you are half right. Actually you are about 20% right. Don't worry, you are not alone. Many companies…
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