Tag: spelling

Slow Children Crossing and other stories The written word is a powerful thing, and never more so than when prospective customers see it written incorrectly. Then it’s a very negatively powerful thing; and something that…
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The Hierarchy of Text
There’s only one reason for producing a sign, and that is to convey information about something related to your business. Otherwise, it’s either art or graffiti. Yet how often have you seen or passed signage…
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